Stanford carried out a new study examining the effects of augmented reality (AR) on people’s behavior. The study was performed by the Stanford School of Humanities and Sciences and led by the Stanford scholar Professor Jeremy Bailenson who, in collaboration with the graduate students Fernanda Herrera, Hanseul Jun and Mark Roman Miller who were also … Continue reading Stanford Study: Augmented Reality Experience Can Modify Your Behavior in the Real World, Even After Taking Off the Googles