Mawari Raises $6.5 Million for Faster 3D Content Delivery in the Metaverse
XR startup Mawari has raised $6.5 million in an oversubscribed seed round. The new funding will allow for faster 3D content delivery for virtual assets in the metaverse.
Through its technology, Mawari is aiming to offload the processing and networking requirements for the next computing frontier with technologies like compression, machine learning, and blockchain for the realization of a 3D metaverse.
According to the firm, the latest round of funding was led by Blockchange Ventures, and Decasonic. Also participating in the funding round were Accord Ventures, Abies Ventures, Outlier Ventures, Anfield, and Primal Capital among others.
Mawari CEO Luis Oscar Ramirez stated that his company is dubbed “the Akamai of the metaverse.” Akamai is better known for its content delivery networks for the internet. Akamai established points everywhere on the internet for users to download videos and games way faster by bringing the assets close to them. Akamai’s approach “unclogged” the internet and Mawari is hoping to replicate that in the metaverse.
Ramirez said that Mawari wants to “democratize access to immersive content.”
The funding was in the form of digital assets and venture equity. Mawari plans to use the funding in expanding its current R&D capabilities and to accelerate its plans to launch the Mawari Network which is a decentralized 3D and XR content delivery platform that features designs according to Web3 principles. Powering the Mawari platform will be interactive real-time 3D rendering and streaming technologies. The platform will also be supported by partners within a decentralized network.
Like the distributed computing of the internet age, the Mawari platform seeks to solve the problem of clogged pipelines for uses ranging from online gaming to video streaming, but for the metaverse ecosystem as the new computing paradigm takes shape.
Mawari CEO Ramirez Solorzano describes the technological challenge that Mawari seeks to solve as similar to that of video streaming. When a user plays Netflix videos for instance, they can stream them without the need to download them. This is thanks to a cloud streaming infrastructure that took decades to build.
This technology is so ubiquitous that we now take it for granted. The metaverse is taking a similar path at the moment. Although everyone has their idea of what constitutes the metaverse, it is still a 3D world that can superimpose into our real-life physical world or a world that we can immerse ourselves in and completely divorce ourselves from the reality around us with the help of specialized VR hardware. Solorzano says that the current infrastructure supporting the fledgling Web 3 ecosystem such as content delivery networks isn’t working for metaverse content at scale. The metaverse, he says, isn’t scalable to mobile XR devices.
Some other companies have tried to solve this infrastructure problem differently. Subspace, for instance, created some kind of an alternate network featuring special hardware that routes around the internet clogging. However, such a solution is capital-intensive, and Subspace eventually shut down.
Mawari wants to solve this differently by leveraging existing hardware and splitting the rendering tasks between the data center and the hardware that is in the decentralized network.
Solorzano says the company isn’t reinventing the wheel or trying to build everything from scratch. According to Solorzano, his company wants to “break down the problem” through the decentralization of computing.
Ramirez Solorzano says that the Mawari Network delivers a solution to all the major bottlenecks that currently hamper scalability and the mainstream adoption of the metaverse – quality, speed, and lightweight 3D content.
The core technologies powering the Mawari Network are the split-rendering algorithms and a patent-pending 3D streaming CODEC.
Mawari is building the Mawari Network. This platform is a metaverse content delivery system and Web 3 project designed to break down the delivery bottleneck for metaverse content to mobile hardware.
Mawari Network is a distributed content delivery and revenue-sharing network that is driven by the existing and often underutilized computing and network resources. The Mawari platform is also blockchain enabled in such a way that it programmatically scales and manages service quality.
Mawari says its platform, will accelerate the process of delivering metaverse content to mobile devices while also opening up new revenue streams. Mawari’s is a fundamental backbone technology designed to deliver the highest quality AR content in Web3/metaverse.
Mawari says its platform also minimizes the required bandwidth 200 times using a 3D streaming CODEC. It can reduce a four-gigabit datastream to 10 to 14 megabits per second. The company says it also streams geometry rather than 3D pixels. For maximum efficiency, the Mawari Network differentiates between content to be delivered in the cloud and on the device.
Mawari has a streaming SDK for Extended Reality (XR) devices and is hoping to partner with cloud companies so it can scale its platform to millions of users.
Mawari has already partnered with a number of leading players including Ericsson, Niantic, BMW, T-Mobile, Qualcomm, KDDI, and Sapporo Breweries.
The company says its tech and decentralized approach will revolutionize content delivery in the metaverse and redefine how immersive content is delivered.
Mawari is headquartered in Los Angeles and currently has more than 40 deployments across the globe through partnerships with companies such as Qualcomm and KDDI. It has a staff of 16.