Archives for Augmented Reality - Page 16
Verizon Media Adding AR Features to Its Native Ad Format
Verizon Media has a native ad format known as Moment. The Moments ads appear at the bottom of the phone screen as the user is scrolling. The top part of…
IKEA Place Augmented Reality App Expanded to Let User Fill Whole Room with Virtual Furniture
The IKEA Place app for iOS was quite a marvel as far as the functional use of augmented reality technology goes. It inspired an avalanche of similar shopping apps that…
Apple Publishes ‘Reality Composer’ Augmented Reality Building Kit
Apple’s ARKit Reality Composer has also been released with the iOS 13. With just an iPhone or an iPad, you can use this building kit to create simple augmented reality…
Wall Street Journal Stock Data Concept Helps Viewers Visualize Stock in 3D
Both augmented reality and virtual reality technologies lend themselves easily to 3D data visualization applications. The Wall Street Journal is tapping into this for the US stock market data visualization.…
Magic Leap Unveils a New AR Concepts Category with AR Data Visualization
Magic Leap has introduced a new “Concepts” category in its store. Third-party developers can now publish and explore Concepts or free AR apps for gathering feedback, experimentation as well as…
Apple’s iOS 13.1 Beta Code Sheds Spotlight on the AR Headset Field of View
Developers are continuing to unearth details on Apple’s upcoming AR headset within the iOS 13-1 betas. Last week, developers found a code for a stereo augmented reality solution known as…
Facebook Partnering with Ray-Ban on Its AR Smart Glasses Project
Facebook has long nursed AR ambitions and it has engaged in various software projects in the AR space over the years. There have been reports for quite some time now…
ThirdEye Launches New Lightweight AR Headset for the Enterprise Market
The increasingly competitive enterprise augmented reality market is about to get even more crowded with the entry of yet another headset. ThirdEye has today launched a lightweight augmented reality headset,…
Coca Cola Soda Cans Trigger Animated Stories in Augmented Reality
Coca Cola is using augmented in its latest marketing campaign to animate Coke cans with some cute 3D animations. The AR-activated cans have been designed to give consumers a more…
UK Startup WaveOptics Closes $39 Million in Third Round Investments to Scale Up AR Display Technology
UK startup WaveOptics this week closed its third round of investment at $39 million in an oversubscribed series C round of funding. WaveOptics wants to build waveguide displays which are…